Recently Nike hired former NFL player Colin Kaepernick to be its spokesman for its new “Just Do It” ad campaign. Nike bought commercial time on the NFL kickoff. It more or less made excuses. If Nike wanted to be honest, here’s what Kaepernick should say:
“If people think your dreams are crazy, if they laugh at what you do, stay that way. Don’t shoot people with Nike sneakers because you can’t afford them. Get a job and buy your own. Don’t settle on being a first responder or soldier, do both. If your born a refugee, don’t be a burden to your new home nation. Don’t look up to professional athletes. Look up to the people who work their ass off to make ends meet. If your talking about the greatest team of all time, make sure its SEAL Team Six, Delta Force, Marine Recon, or NYPD ESU. And if your a girl from Compton, don’t fall in the trap of becoming a single mother. Get an education, get a job, get married, then have children. And if you are a young black man in Chicago; stop killing each other. Don’t ask if your dreams are crazy, ask if they’re crazy enough.”
